home link http://www.xreators.com/
크리에이터는 자신의 콘텐츠가 어떻게 유통되고 있고 수익을 발생시키는지 알 권리가 있습니다.
이를 통해 크리에이터는 스스로 상업화 여부를 결정할 수 있고 정당한 수익을 분배받을 수 있습니다.
OGQ는 크리에이터의 콘텐츠와 창작활동에 대한 권리를 보장합니다.
OGQ’s NEXT Blockchain launc...
OGQ is a Seoul-based startup featuring global social creator platform and CaaS (Copyright as a service). For more information about OGQ, please visit 👉OGQ’s publication!OGQ CorpIn the previous post, I have introduced OGQ’s blockchain project with the aim to establish an ecosystem for content creators. The integration of NEXT Blockchain to OGQ’s platforms and services can be a valuable case of analysis for other content platforms, suggesting how platform business owners can refer to technical solutions for copyright protection.Therefore, the post today will be focusing on the technical aspect of this integration, most importantly where the blockchain is launched, and how it is connected with OGQ’s various platforms and products.NEXT Blockchain launched on OntologyAs a Dapp, the NEXT Blockchain is launched on OGQ’s partner Mainnet, Ontology.Ontology is a high performance, open source blockchain specializing in digital identity and data. The ontology blockchain framework supports public blockchain systems and customized public blockchains for applications. Committed to building a distributed trust collaboration platform, Ontology also enables collaboration among chain networks with protocol groups.It’s core strategy “Technology + Governance + Ecosystem” echos with OGQ’s ambition to rebuild creators’ rights as well as the working environment, and OGQ’s cooperation with this Mainnet established a solid basis for NEXT.250 Million Pieces of OGQ Digital Asset Content to be Housed on the Ontology BlockchainThe Synergy Cycle and Service IntegrationNow that the NEXT blockchain is properly launched on the Mainnet, how can it work to secure the copyright of contents uploaded by global creators through OGQ’s diverse web-based and app-based open content markets?The NEXT Blockchain is connected to all of OGQ’s markets and products through the OGQ Central Platform (OCP).While OGQ’s markets, services, and applications, including those co-established with partners, are operated at the service layer, the NEXT Blockchain will be recording all transactions made in each products and all contents uploaded to the OCP continuously at the platform layer.Thanks to the reliable and irreversible record of transaction and content ownership on the NEXT Blockchain, both content creators and consumers are expected to benefit from this project.Below is a more detailed introduction about the service and product components in the synergy cycle above.1. OGQ Central PlatformOGQ Central Platform(OCP) is a core module of NEXT that transfers creator and content data to the blockchain. Contents stored on OCP are distributed to every market platform, and third-party services linked to OGQ.2. OGQ Creator StudioOGQ Creator Studio (OCS) provides easy-to-use design and editing tools that can be used by anyone to create quality content. All contents uploaded, created, and edited in OCS is saved on the OCP, and recorded on the NEXT.3. OGQ Market GroupOGQ Market Group refers to all OGQ content markets where creators can share and sell various content types, such as Naver OGQ Market, and AfreecaTV OGQ Market. These markets are linked to OCP for operation. The NEXT records all transactions made in the Market Group, which improves the reliability of the overall platform system.4. OGQ CommerceIt is a service for creators to sell and manage creative products designed in OGQ Creator Studio. Creators first apply their digital designs on items such as mugs and canvas bags in OCS, and sell the products through OGQ Commerce. NEXT ensures the reliability of the service by recording every order and contract in the platform.5. OGQ DevelopersIt refers to the service that provides Open API of data and contents stored in OCP for partners to participate in the ecosystem. Any service that uses OGQ creators’ contents (e.g. photos, illustrations, videos, GIFs, music, voice, documents) can become a part of the OGQ ecosystem. Transactions in these partner services can also be recorded securely onNEXT.6. OGQ Copyright Protection & TokenizationNEXT technically protects all contents stored in OCP. The OGQ Copyright Protection Service provides legal support and sends notifications in case the copyright infringement. Xreator also has plans to tokenize digital contents of popular creators in OGQ’s environment to reinforce the protection of their IP.***more about token economy will be introduced in the next post!Thank you for taking your time to read this article.In the next post, I will introduce more about Xreator’s token economy and how it is going to benefit content creators and clients in this ecosystem.— — — — — — — — — — — -For inquiries :email@example.comOGQ’s NEXT Blockchain launched on Mainnet Ontology: Good News for Content Creators! was originally published in XREATORS on Medium, where people are continuing the conversation by highlighting and responding to this story.
20. 10. 29
NEXT Blockchain for Creators
Nowadays we can see a growing number of blockchain projects with the purpose to protect creators’ copyright of intangible and vulnerable digital contents. South Korea’s CJ Corp is tapping Amazon’s blockchain for music copyrights, and global media giant Warner Music Group revealed that it will be creating digital assets using a new public blockchain backed by CryptoKitties.With the tamper-resistant, irreversible, and traceable nature of blockchain, digital content creators can expect to keep a reliable record of their copyright, and sue against traceable infringement. However, dominant digital content platforms still have a long way to go to achieve this.The digital content market is estimated to be valued at $283.3 billion as of 2019 and is expected to double by 2023. The market size of more than $500 billion is equivalent to Singapore’s GDP in 2019.This market is currently dominated by major platforms such as Facebook, Amazon, YouTube, and Getty Images. As a result of the monopolized distribution channels, individual content creators who provide digital content are facing the following challenges.What are creators faced with today?Unfair Revenue DistributionDominant online platforms monopolize distribution and share revenue with creators in an unfair manner. Image and design content platforms such as Getty Images share 25% of their revenue with content creators. SNS (Social Networking Service) such as Facebook and Instagram, do not share any of their revenue with content creators even though the creators are the fountain of their service environment.Unclear Content Copyright OwnershipOn various platforms, individuals post and share their photos, messages, and video on various platforms. Although creators should retain the rights for these contents, most of the platforms freely use them for their marketing and commercialization in exchange for their services and data.Corporate-Friendly Platform OperationYouTube has blocked individual creators who act as a public critic. When advised by advertisers, YouTube blocked the accounts of the creators who criticized their products and services. As the use of videos for criticism did not constitute copyright infringement by fair use, reviewers did not expect their accounts to be blocked. However, YouTube imposed sanctions on legitimate reviews upon unreasonable requests from some advertisers.NEXT Blockchain, the technical solution for content creatorsIt is fair that creators should have ownership over their creation. They have the right to know how their contents are being distributed and how much revenue they are generating. Understanding this scheme allows them to decide whether to commercialize their digital assets and get a fair share of revenue. OGQ protects their ownership rights over their creations by using the following methods.a new ecosystem for creators powered by the NEXT blockchainSeparation of Platform Services and Content CreationsIf creators can create content independently from platform service, their copyright can not be subject to the platform. Which means that creators can protect their creation even if the platform removes their content or blocks their account, or forces them to do so. The OCS (OGQ Creator Studio) enables creators to own their copyrights and makes it easy for them to edit and manage their content. Using the copyright and content stored in their OCP (OGQ Central Platform, a central content platform), creators can upload it to various platforms around the world.Transparent and Irreversible Recording of Content and its Copyright through BlockchainOGQ keeps a record of all content and copyright in the OCP on the Right for All Creators Blockchain (“NEXT”) using blockchain technology. The content data and copyright recorded in the NEXT guarantees the creator’s ownership over their content and creative activities as long as the blockchain ecosystem continues.Fair Distribution of Revenue using CryptocurrencyAll transactions using cryptocurrency are recorded on the blockchain fairly and securely. There are no currency exchange fees or cross country transmission costs when using cryptocurrency. XRT is a cryptocurrency used by the OGQ’s NEXT. OGQ distributes revenues to all creators around the world through XRT using a transparent and fair process.New content platforms are popping up every day. Some platforms are launched, promising better revenue sharing for creators. Although the entry of new competitors threatens existing businesses, OGQ welcomes them as we believe that it creates a better environment for creators. In collaboration with our partners using NEXT, we can drive innovation, paving the way to the future.How can OGQ creators use this service in practice?The OGQ Creator Studio (OCS)The OGQ Creator Studio (OCS) offers creating tools that can be used by the general public and amateurs as well as professional creators. It helps them create high-quality content easily according to the level of their expertise. As important as GUI, a high level of user-friendliness can attract creators, and lead to exponential growth of contents created.Creation Tools at OGQ Creator StudioApart from the tech-based tools, OCS also serves as a content management system for creators. Creators can upload contents to OGQ markets through the creator studio, and manage the status of contents (such as the content price, content license, and the market where the contents are to be sold).OGQ has been cooperating with the Korea Copyright Commission to issue UCI (Universal Content Identifier) code for digital contents. All original contents uploaded through OCS can be issued with an UCI code, which stands for the creator’s legal ownership and right of the content.Now that OCS is equipped with the NEXT blockchain, the legally persuasive proof of copyright will be recorded on the NEXT blockchain simultaneously, which continues to provide a traceable and tamper-resistant evidence for creators to defend all rights with regard to the contents.Technical and Legal Copyright SolutionWhat’s else?Now we can understand how NEXT blockchain works to protect creators’ copyright of contents. How can the NEXT blockchain ecosystem work to ensure fair distribution of revenue for creators then?In the next post, I will introduce more about the token economy in the NEXT environment. Please stay tuned!— — — — — — — — — -FOR INQUIRIES:firstname.lastname@example.orgNEXT Blockchain for Creators was originally published in XREATORS on Medium, where people are continuing the conversation by highlighting and responding to this story.
20. 10. 21